Surrounded by a loved one, by precious objects, by the spectacle of nature and human creation your life will turn into a journey through paradise, a paradise fashioned according to your dreams, your desires, your hopes. Some of us live to travel, others travel to live. But we all understand that, in fact, our path through life is simply the easiest way to escape the daily routine, to live the life we dream of, under the guise of anonymity, while we are the characters designed by us in our minutes of absolute silence. Any journey accompanied by unexpected and surprise and is what makes us turn our backs to the ordinary, to close doors and make us look straight at the horizon. Once we’ll cross the line we will meet our dreams, the vendors of illusions, one night affairs or the loves of our lives. What really matters is the first step; what follows is only the fascinating outcome of an extraordinary adventure.
The magical character created by Louis Vuitton, embodied by
Arizona Muse who embarks on an initiatory journey accompanied only by her
Vivienne bag exists in each and everyone of us. Arizona Muse reveals a contemporary
story, lived in a scenery of a time past, in which the central point is the
quality of life. Her journey starts in the Louvre courtyard, in a hot air
balloon copied directly from the etchings of Jules Verne’s book. A journey
around the world in “bien sur” style, not in 80 days, but in a second: the
time a wonderful dream lasts or how long the moment you understand that the
destiny put you in the front of Absolute holds on. All our journeys, even if
not so sumptuous as this background scenery, put us with the same frankness in
front of surprises meant only for those who have the courage to shape their
lives as they wish, with grace and courage, elegance and boldness.
Arizona’s journey couldn’t miss Venice even if for one night. The empty Doges’ place hids in the shadows of the columns thousands of mysteries and fantastic stories. In a background of harpsichord music Arizona Muse is lead to her next adventure, a fantastic masked ball whose master of ceremonies is David Bowie. She is accepted by the characters hidden behind Venetian masks, powdered wigs and satin outfits with a disarming nonchalance. One night romance, exciting whispering, loud laughter and clinking crystal glasses in a mix of colors and emotions of a hallucinatory carousel ... A vortex from which Arizona wakes up suddenly in the same palace, in front of the same harpsichord, but this time deserted, without David Bowie and his divine music, surrounded only by huge travel trunks marked with the iconic LV monogram. It’s a sign that it is time to go on a new adventure, a time for a new leap into the unknown, another encounter in a different location with a different soundtrack as unexpected as the Chinese ship she embarks on.
„L’invitation au voyage” is the way Louis Vuitton has
challenged us to look beyond our computer screen. It’s a story about people who
dare to embark upon the unknown, even if only by heart.
